PizzaExpress Market Harborough
East Midlands

The Design
The July opening of PizzaExpress in Market Harborough has seen exceptional trading. Creed Design carefully crafted the concept to be distinctively PizzaExpress, and yet work sympathetically with the character of the listed, former Coaching Inn.
 
The Thinking
Drawing on the rich industrial heritage of Market Harborough, inspiration for the artwork was gained from the structured clothing produced by Symington’s, printing and the tanning industry respectively.
 
The space is structured to accommodate a range of customers - a quiet meal for two; a family outing; a working lunch - whilst giving the operator the flexibility to reconfigure to suit demand.
 
The Result
Finishing touches include the family table, with its hidden roll of paper which enables all visiting artists to express themselves!











 

ASK Restaurant
Worcester

Creed have assisted Gondola Group in a Project Management role at ASK Worcester. The listed building in question is the former Corn Exchange which has suffered a number of major leak issues. The scale of the building and nature of its open volume presented numerous problems – not least access.
 
Working closely with the WCC Conservation Department, the team achieved a result which reinstates the restaurant to its former glory and conforms to the conservation requirements.
 


Extensive roof replacement works incorporated a reinstated large glazed roof light and substantial structural reinforcement.
 
 
 
Throughout the duration of the contract, further deterioration of the trusses and external finishes became evident. The project engineer ensured the structural reinforcements were as visually recessive as possible.
 
 
 
After 14 months on-site, the restaurant refurbishment works are now completed - providing a spectacular vaulted ceiling view over a refreshed dining space.






  

Festival Park PizzaExpress
Basildon, Essex

Creed have been working hard with the team at PizzaExpress to bring a unique and dynamic venue to Festival Park in Basildon.


 
The external facade of the building has been completely remodelled to incorporate a new timber canopy – supported by angled steel posts. New full-height glazing allows views through, and out of, the restaurant. Customers enter into the space via a beech-panelled and colourfully lit corridor – with backlit acrylic panels either side of a gently sloping approach.


 
Warm vertical beech panelling links the restaurant spaces, with timber lighting rafts, pendant lighting and bespoke artworks punctuating the spaces.


 
Drawing on themes relating to the creation of Basildon in the early 1950s, Creed have created several graphical artworks – including bespoke wallpaper fitted over an area of curved banquette seating.


 
Unique large format artworks signify the toilets – with multiple layers of precision-cut plywood creating images of some of Basildon’s most famous musical residents.

The restaurant has traded above expectations, with queues out of the door since it was revealed to the people of Basildon!

 

Creed have moved back home!
The Old Bank, Enderby

Creed Design have finally moved home – almost exactly 12 months after our building was struck by lightning. Severe damage by lightning, fire and water has resulted in a full and comprehensive renovation of the entire building.


April 2009
 
With a few well-deserved glasses of wine, we had our opening night to celebrate the reinstatement of the building back to its former glory.


April 2010
 
We would like to thank everyone involved for all the support, hard work and dedication over the past year, which has helped us to restore our studio.


More Delicatessen Concept
Leicester

Creed Design has been working closely with local chef and entrepreneur Tom Fisher, to bring a fresh and vibrant new venture to the East Midlands.

 
The brief called for a warm and inviting space – a Mediterranean delicatessen and cafe, in a sophisticated Leicester city centre location. Customers will have a chance to not only enjoy and takeaway fresh food and coffee, but also to buy new products, ingredients and take away new ideas.
 

 
The concept called for an intensive period of concept development, with Creed working closely with Tom to produce a unique and dynamic, working concept. Sharp interior detailing is coupled with a relaxed materials palette and classic furniture and lighting.